Course Details
Designing and Delivering Financial Capability Programs Virtually: Marketing
As more consumers seek online services, nonprofits must adapt by offering virtual financial capability education. This webinar equips practitioners with strategies to design and deliver impactful online programs. Participants will learn to identify and target audiences using demographic and psychographic analysis, craft compelling marketing campaigns, and communicate program value effectively. The session explores tools and platforms for outreach via print, social media, and digital channels, while addressing cost considerations and campaign evaluation. Gain practical skills to enhance engagement and ensure your organization’s financial education services remain relevant and accessible in today’s digital landscape.
Course Catalog
Financial Capability, Housing Education and Counseling
Course Modality and Length
Virtual 1.5 Hours
Type (Web)
Virtual
Course ID
HO044
