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Course Details

ML001 Keys to Developing a Social Media Strategy for Your Organization - Interactive Webinar Training

Nonprofit organizations use a number of online communications strategies (websites, social media, email, etc.) to increase visibility, shift attitudes, generate revenue, and engage various audiences. This interactive webinar training provides an overview of the different tools and techniques nonprofit managers can use to support missions and build relationships with constituents. Together, we will examine nonprofit organizations' use of social media to deepen participants’ understanding and offer ideas organizations can apply. After completing this training participants will have a broad understanding of online engagement opportunities, and an initial framework for how to approach and/or enhance the use of social media in their organization.

This faculty-led webinar training will last 90-minutes and include resource materials, check and reflect activities, interactive polling, and participant Q & A with the faculty. A quiz will be open at the conclusion of the session which must be passed in order to obtain a certificate and credit toward continuing education hours. Participants can access the training site upon registration and begin looking at the available resources prior to the live online training session.Participants will complete the quiz and print their certificate immediately after the live session.

This course provides 1.5 hours of continuing education credit.


Course Length: 1/2 Days

Tuition: $0

Course counts toward a professional certificate (PCP): No